I’m Danielle – I’m a Sydney lifestyle blogger who is passionate about writing, flowers, entertaining, beautiful home interiors and living the cafe lifestyle. I live in Sydney with my gorgeous husband and cheeky dog Roscoe in a (small) terrace house in the vibrant inner city suburb of Darlinghurst. I grew up in Brisbane, in the ‘Sunshine State’ that is Queensland where I studied Marketing & Event Management. After graduating from university over five years ago, the bright lights of the big city called my name and I have never looked back since.
I work at a Brand Experience agency in Surry Hills and spend my days creating engaging, unique and often weird & wonderful campaigns for my clients. I love what I do, love where I work and am so lucky that every day I get to combine my passion for creativity and love for all things ‘organising’. When I’m not busy at my 9 – 5, you will find me traipsing around the Eastern Suburbs, most likely with my other half and our four legged companion.
My perfect Sydney day entails a morning coffee from one of my loved local cafes, a trip to the markets to pick up some fresh blooms, a spot of window shopping along Oxford Street before ticking off a new cafe or restaurant from my ever growing ‘to do’ list.
In August 2013 my husband suggested that I should start a blog and that is when My Sydney Life was borne. At the time, I was really struggling with my confidence and finding my ‘voice’. I had found myself creating endless amounts of content for my clients, working on creative copy writing and pitching countless campaign ideas, but yet I still felt that I wasn’t a ‘creative’ person. What this wonderfully inspiring wholehearted blogging experience has taught me is that creativity lies within us all, you just need to be confident enough to listen to it, harness its strength and it will naturally shine through.
My Sydney Life has been a true passion project over the past 12 months and has surpassed all of my expectations. It’s become a place where I can channel my creativity and share my favourite places and spaces that I uncover in my day to day life. I have always loved giving people my dining recommendations and planning itineraries for interstate or international holidays for friends and family – a Sydney lifestyle blog really felt like it was always my calling.
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